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The Strategic Storyteller: Content Marketing in the Age of the Educated Consumer

The Strategic Storyteller: Content Marketing in the Age of the Educated Consumer by Alexander Jutkowitz
English | August 9th, 2017 | ASIN: B074VF8KFV, ISBN: 1119345111 | 163 Pages | EPUB | 1.67 MB
The world needs more storytellers. Storytelling is an inherently innovative activity. When organizations find their best stories and tell them to the world, they're not only building a reputation, they're flexing the same muscles that allow them to pivot quickly around crisis or opportunity, and solve problems more creatively.
Happiness is the Wrong Metric: A Liberal Communitarian Response to Populism

Happiness is the Wrong Metric: A Liberal Communitarian Response to Populism By Amitai Etzioni
English | PDF,EPUB | 2018 | 312 Pages | ISBN : 331969622X | 4.39 MB
This timely book addresses the conflict between globalism and nationalism. It provides a liberal communitarian response to the rise of populism occurring in many democracies. The book highlights the role of communities next to that of the state and the market. It spells out the policy implications of liberal communitarianism for privacy, freedom of the press, and much else. In a persuasive argument that speaks to politics today from Europe to the United States to Australia, the author offers a compelling vision of hope. Above all, the book offers a framework for dealing with moral challenges people face as they seek happiness but also to live up to their responsibilities to others and the common good.
Data Analysis Plans

Data Analysis Plans: A Blueprint for Success Using SAS: How to Plan Your First Analytics Project
SAS | English | 2016 | ISBN-10: 1629604453 | 90 pages | PDF | 2.73 mb
by Kathleen Jablonski (Author),‎ Mark Guagliardo (Author)